Minister of Economy and Innovation Dawn Armonaitė says that the arrival of "Michelin" in Lithuania next year will ensure 4 million euros of additional income. According to her, the project in which she leads the ministry invested 1,5 million. euros, pays off, and Lithuania will receive additional advertising and awareness.
"Last year (without michelins) foreign tourists In Lithuania, about 370 million people "over-eaten". euros. The Ministry of Economy and Innovation paid 3 million for the Michelin invitation over 1,5 years. EUR, i.e. 0,5 million each euros annually. Next year, we expect 4 million just because of the arrival of Michelin. additional income", A. Armonaitė said on her Facebook account on Friday.
"The project is paying off. And where is additional dissemination, advertising, awareness, reputation, culture and, let's not be afraid of that word, image", the politician noted.
E LTA reminds that 26 places located in Lithuania are included in the "Michelin" guide restaurants, and catering establishments "Demo", "Dziaugsmas", "Nineteen18" and "Pas mus" are awarded one Michelin star each.
Another 4 restaurants earned the "Bib Gourmand" rating, which is awarded to quality and well-priced catering establishments. These restaurants include 14 horses, Gaspar's, Numan and Le Travi.
The Michelin Green Star, exclusively for restaurants focused on sustainability, is awarded to Red Brick.
The Michelin guide is a prestigious publication evaluating the world's best restaurants, since 1900. allowed in France. Tire company Michelin has created this guide to encourage car travel.
Ignas Dobrovolskas (ELTA)