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Vilnius market

The first tram passed on Dominikonų Street

Made in Vilnius
in 2023 October 20 18:00 a.m
3 min. reading
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You read the title of the article correctly - in the city of Vilnius, on the eve of October 16, the dark Dominikonų street was lit up with bright colors by an exceptional tram, as if from the future.

However, no matter how realistic the tram looks, it is not a real phenomenon, it is particularly widely used and rapidly gaining popularity in today's social network communication.CGI" (English computer-generated imagery), which, as a tool to spread your news on your social network accounts on Facebook; Instagram; Tik Tok; the insurance company also helped Balcia Insurance SE, and they "brought" the news not only in a unique way, the news itself is also unique - the only one of its kind mobile insurance application on every Balcia customer's smartphone. This kind of innovative advertising solutions, becoming part of the trend, were implemented by only a few brands in Lithuania.  

balcia mobile app created to improve the user experience of insurance services in Lithuania, the slogan of the campaign emerged from this aspiration "Your Apps Favorite Apps", and the app itself is distinguished by a unique user journey - each of its users can easily and quickly purchase insurance services that match their lifestyle and apply for compensation in just a few minutes!

The app provides a unique road safety map in the region selected by the Lithuanian user and a loyalty program with multi-level game elements. The new app has been available for Android and iOS users since October 16 of this year.

Balcia invested in the development of the app to improve the experience of each of their customers, simplifying the processes of purchasing, canceling and claiming insurance, and tailoring insurance products to individual needs. In the new mobile app, users can easily and conveniently purchase insurance services, as well as submit claims and easily track the processing time of their claims. The mobile app is designed so that everyone who wants to can easily purchase insurance services, and if the need arises, conveniently apply for compensation.

"Balcia" with "Your Apps Favorite App" offers not only to purchase and manage insurance services, but also to participate in various interesting challenges and games. The users of the application will be the first to learn news about the current affairs of the company's cooperation partners and special, exclusive offers. 

Also, everyone who downloads and logs in to the mobile app before November 17th. to your smartphone, will receive a one-time A 25% discount code that they can use at any time, at their convenience, to purchase any insurance product. This discount code can also be used in the app, at Balcia's cooperation partners or on the Balcia website, as well as a discount code that you can pass on to a friend or family member without actually using it. 

*After downloading the app after November 17 25% discount on all insurance products purchase is given - it will not be.

The Balcia mobile app can be downloaded for free from the App Store or Google Play. You can learn more about the functionality of the app: www.balcia.lt/lt/app

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