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Technologies

Omnisend, an integrated marketing tool created by the people of Vilnius, is in the top 50 in the world

ELTA
in 2019 March 14 13:25
2 min. reading
Photo: Imnisend (@omnisend) Instagram photos
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Omnisend, an integrated marketing tool created by Lithuanians, was among the top 50 in the world according to independent user evaluations. Such statistics were published by G2 Crowd, one of the largest international business review sites. 

As announced, the list includes very well-known international names, and Omnisend is the only product developed in our country that made it this year.

"We have always focused on the international market, both when we started our activities by creating a newsletter system and today when we are improving the integrated marketing technology that covers the most channels in the world. Therefore, this evaluation by the international community is the result of long and purposeful work, which we are very proud of," Omnisend founder Rytis Laurinavičius is quoted as saying in the press release.

In the "Top 2 Marketing Tools of 50" published by G2019 Crowd, the technology offered by Lithuanians ranks 42nd. According to the site, products and services are evaluated by about half a million users, and reviews are read by 2 million visitors every month. 

Photo: Omnisend

The technology developed by Omnisend connects newsletters, short SMS messages, messages on the computer screen, Facebook, Viber and WhatsApp messaging apps. Such a combination of channels allows e- for stores to reach customers in various ways, send personal offers and information, establish direct contact at all stages of sales.

"Last year, we actively expanded the capabilities of the platform, and this year it is already yielding obvious results: the technology is recognized by both international experts and business leaders. But the most important thing is that we see a significant increase in the sales of electronic businesses using the tool and the behavior of their customers," said R. Laurinavičius.

More than 50 people currently use the services of the Lithuanian startup, which has been operating for five years. email commercial businesses from as many as 130 countries. About 50 percent Omnisend has customers JAV, another 20 percent - In Great Britain. The company has offices in Great Britain, Lithuania and in Ukraine.

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