Reason No. 1 to visit Lithuania is the Disney world-like Trakai Castle, No. 2 is the eloquent and well-equipped Museum of Occupations and Freedom Struggles, No. 3 is Gintaro Spa, No. 4 is "Le Sakotis", No. 5 is Halė market. Here are the ideas for the weekend from the hosts of the popular daytime talk show "La Quotidienne" on France 5 national television.
In the 10-minute show, which gathers as many as 700 viewers. audience, the column is full of praise for Vilnius as an extremely green city, perfectly combining the past with modernity, and offering a unique entertainment - hot air balloon flights over the UNESCO-protected old town.
"After a successful landing, you can also shoot champagne", - the TV presenters were not indifferent to the "baptism" traditions of flights. In the show about Lithuania, they chatted in the studio after eating apple cheese and šakoti. "How dry," assessed the latter. "It should probably be dipped in coffee," the French speculated, remembering that a similar dessert can be tasted in the Pyrenees region, which is much more widespread in Lithuania.
At the invitation of the Department of Tourism, France 5 journalist Claire Delattre visited this year. April.
From June 14 Other French journalists are also active in Lithuania: Lucas Lahargoue (travel magazine Voyager Ici & Ailleurs), Bérénice Debras (women's magazine Biba), Alexandre Psaltopoulos (regional daily Le Progrès) and Jérôme Bourgine (travel magazine for professionals L' Echo Touristique'). June At the end of the year, journalist Marie Godfrain from "M" magazine (supplement of "le Monde" daily) flies to Palanga to describe the coast of Lithuania.
Since the beginning of the summer, there has been an advertising campaign on the French national radio "France Culture". During the whole month of June, before and after the program "Culture Monde" (broadcast from Monday to Friday, 11.00:12.00-560:XNUMX), radio listeners will be invited to come to Lithuania - to visit the old town of Vilnius and the Baltic Sea. The advertising campaign is planned to reach over half a million listeners (XNUMX thousand).
In the first half of this year, 4,5 thousand people stayed in Lithuanian accommodation facilities for at least one night. French, ie 10,2 percent. more than last year in the same period. Throughout 2017 36,3 thousand traveled around Lithuania. French - according to this indicator, France is the TOP12 market for inbound tourism in Lithuania.
