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Designer K. Lisauskė says goodbye to the "Gėda Pelėda" brand

Donatas Andrijauskas
in 2018 April 11 09:27 a.m
2 min. reading
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Kristina Lisauskė, designer of one of the most famous domestic brands "Gėda Pelėda" decided to change her life and move to new creative waters. Although many cannot imagine this brand without this creator, the designer assures that "Gėda Pelėda" can exist independently.

K. Lisauskė, who initiated the big changes, says that a trip through the past, while creating a new collection, helped her make this decision. "In memory and sketched notebooks, I thoroughly explored the creative archive of my five years with Gėda Pelėda. It seems that I have resurrected seams, cuts and textures while walking through the past. Reliving the past has given me strength, awareness and a desire to return to what is real. To my creative origins", said the designer.

According to K. Lisauskė, it was precisely looking back at the past that pushed her to embark on a new project: "The last reflections about refining my potential inspired me to move on - to other creative spaces, areas that are new to me, not yet discovered."

Representatives of the "Gėda Pelėda" brand support the designer's choice, but assure that from now on, even more innovations await customers. "Working with Kristina, we also protect, allowing the development of the new generation of designers who will contribute to the development of our brand, improving the old products and introducing new ones. Our customers will see more than one collection every year, which are planned to be created in cooperation not only with Lithuanian, but also with foreign professionals", said Donatas Puodžiukynas, head of the Gėda Pelėda brand.

K. Lisauskė herself has no doubts about the future success of "Gėda Pelėda": "In five years, we have grown together with "Gėda Pelėda". Now both I, as a creator, and "Shame Owl" can live independently. I am sure that this brand will continue to live successfully, grow and improve".

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